If you approach things the wrong way, building a successful online business can be a very selfish thing to do.
See, it's important to make money to pay your way through life comfortably and provide for your family, but how many people do you know of that actually place a huge emphasis on actually helping people to change their lives for the better?
Aside from my coaching clients, I can count them all on one hand - and still have some fingers left over.
(Oh, and all of these people have 7-figure businesses.)
I don't know about you, but there's something amazing about getting emails from my customers and clients with their success stories. Just yesterday I received an update from one of my customers saying how he made an additional $125 profit in just 3 days, and I know his online income will soon dwarf his current Walmart salary.
These success stories are what I strive for in my business - not just because it allows me to sleep well at night and make an impact all over the world, but it's also GREAT from a business growth perspective, too.
If you're JUST focused on making money, it will show through in everything you do. You'll come across to your audience as sneaky, untrustworthy, and maybe even a second-hand car salesman.
Realistically, how many people do you know who would buy from a person with those qualities? I personally know very few!
This is why you'll struggle to make sales and struggle to grow your profit if you're solely focused on making money.
But instead, if you're always focused on how you can best help your customers, a few things happen...
1) You create better products, which means your refunds go DOWN and your referrals go UP.
2) Your constant barrage of new testimonials allows you to persuade more prospects to buy your offers without hesitation, because there is now undeniable proof that your methods get results.
3) Your customers will be willing to spend more money with you (i.e. on services, coaching programs, consulting packages, or similar) because they truly know, like and trust you.
... Then you make a huge profit as a side-effect of your prospects paying good money for solutions which actually help them...
... Not to mention the fact that you feel awesome about your business (and telling other people about it), and getting people some amazing results is the best form of motivation I know.
That's why I don't sell t-shirts or any other physical products - because they lack long-term value and don't really help anybody beyond the "wow, that's funny" first impression. I'd much rather help people add an extra zero onto their online business, or help struggling beginners to reach their first $10,000 in NET profit. I feel that's much more valuable to people.
You're sitting here right now with the potential to change the world. If you're willing to accept the challenge, it's time to get out there and make the most of it.
Not only will you feel amazing, but your business will flourish as a result 🙂
Have a great day!
- James Francis.